YEAR
2023

AGENCY
UMBRELLA

ROLE
Art Direction
Brand Identity
Brand Guidelines
Collateral Design
Copywriting

Based in Los Angeles, Unified Boxing Club challenges fitness enthusiasts through the art of boxing.

Working closely with the founders, I created a distinct brand identity system and tone of voice that bridges athletic heritage with contemporary design.

Studio Launch

I was honored to attend Unified Boxing Club's launch event, and even got to try out a boxing class. There's nothing like seeing your designs come to life.